Marketing That Matters

Name: Marketing That Matters
Author: Chip Conley

by Chip Conley

Strategic marketing approaches that create meaningful impact and customer loyalty

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About the author

Chip Conley

Chip Conley is the founder of Joie de Vivre Hospitality, which he built into the second-largest boutique hotel brand in the US, and later served as Head of Global Hospitality at Airbnb. His books bring together business strategy and the psychology of happiness.

More by Chip Conley

PeakAchieving peak performance and success through service-oriented business philosophy
Emotional EquationsUsing emotional intelligence equations to navigate business and personal relationships
The Rebel RulesUnconventional business practices that challenge traditional management assumptions
Wisdom at WorkApplying wisdom and experience to navigate career changes and life transitions