No B.S. Direct Marketing

Name: No B.S. Direct Marketing
Author: Dan Kennedy

by Dan Kennedy

Direct mail, sales letters, and response marketing techniques for lead generation

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About the author

Dan Kennedy

Dan Kennedy is a direct-response marketing strategist, consultant, and prolific author who has been called the professor who teaches professors by other marketing luminaries. He has built a business empire teaching small and midsized business owners aggressive marketing strategies.

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