← Joanna WiebeCopy Hackersby Joanna WiebeConversion optimization through testing and data-driven copywriting strategiesFind on Amazon↗About the authorJoanna WiebeJoanna Wiebe is the founder of Copyhackers, the conversion copywriting training company, and one of the most respected voices in conversion-focused writing. She pioneered the use of voice-of-customer data in writing landing pages and sales emails.More by Joanna Wiebe10x EmailsEmail copywriting strategies that increase open rates and drive customer action→10x Landing PagesOptimizing landing pages through copy testing to maximize conversion rates→