Account-Based Sales Development

Name: Account-Based Sales Development
Author: Lars Nilsson

by Lars Nilsson

Account-based sales strategy targeting high-value prospects and accounts

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About the author

Lars Nilsson

Lars Nilsson is the VP of Global Sales Development at Snowflake and one of the most recognized sales development leaders in Silicon Valley. He has pioneered account-based sales development and the use of video in prospecting for enterprise deals.