Malcolm Gladwell
Canadian journalist whose The Tipping Point and Blink popularized social science findings for mass audiences. His books propose arresting theses—the 10,000-hour rule, thin-slicing, the tipping point—that become cultural touchstones. He is the most successful writer of popular social science of his generation.
Works
- The Tipping PointHow small changes create cascading effects and drive social epidemics
- BlinkInvestigation of snap judgments and rapid decisions shaping perception and behavior
- OutliersWhy successful outliers share habits rooted in birthplace and cultural legacy
- What the Dog SawEssays examining fascinating and surprising patterns in everyday human behavior
- David and GoliathPsychological framework for understanding underdogs and unconventional advantages