← David CancelHypergrowthby David CancelScaling companies rapidly while maintaining quality culture and customer-centric growthFind on Amazon↗About the authorDavid CancelDavid Cancel is the founder and CEO of Drift, a conversational marketing platform, and previously the Chief Product Officer at HubSpot. He advocates for customer-driven product development and has popularized the concept of conversational marketing.More by David CancelConversational MarketingReal-time conversations and marketing automation to engage customers throughout sales funnel→