John Jantsch
John Jantsch is the founder of Duct Tape Marketing, a practical small business marketing consultancy. He has spent decades teaching local and small businesses how to build referral-based marketing systems that generate consistent growth.
Works
- Duct Tape MarketingMarketing framework for building profitable businesses through systematic positioning
- The Referral EngineCreating systems and processes that attract referrals organically
- The Commitment EngineBuilding loyalty and engagement through customer commitment and communication
- Duct Tape SellingSales methodology aligned with marketing for business development
- The Ultimate Marketing EngineIntegrated marketing approach spanning customer relationships and strategy