Strategy and the Fat Smoker

Name: Strategy and the Fat Smoker
Author: David Maister

by David Maister

The gap between knowing what works and actually executing strategic change

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About the author

David Maister

David Maister was one of the world's foremost authorities on the management of professional services firms, with a career spanning law, accounting, consulting, and other knowledge businesses. His books on managing and marketing professional services are considered definitive in the field.

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